Data Quality Do’s and Don’ts – Part 2: “I See Dead People” (in my CRM system)

Growing Relationships for CRM Success: Data Quality Do’s and Don’ts – Part 2: “I See Dead People” (in my CRM system)

Many of us may remember that quote from the chilling movie The Sixth Sense. But seeing dead people in your CRM system can be almost as disturbing. Nothing is more likely to cause end users to tune out and turn off than finding deceased contacts in the system….http://bit.ly/1NSJKff

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