Last week we had the opportunity of attending the LMA San Francisco Chapter’s Tech Conference, Reboot for Success. Prior to the official conference start we participated in the pre-conference session CRM and Email Marketing: Not Sexy, But Essential. Panelist included:

• Chris Fritsch, CRM Success Consultant, CLIENTSFirst Consulting, LLC
• Corey Cooper, Sr. Business Development Coordinator, Knobbe Martens
• Jasmine Trillos-Decarie, CMO, Foley Hoag

The session was well attended and received rave reviews. Below we have summarized the highlights from the session:

Let us know your thoughts and see the full presentation on Slideshare.